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Marketo Manager in Chicago, IL at Interactive Business Systems

Date Posted: 1/12/2019

Job Snapshot

Job Description

Responsible for configuring and monitoring our client's Marketo programs, data flows and templates that impact multiple business units within the Northern Trust organization. This includes primary ownership of the master workspace (also referred to as CoE workspace). 1. During implementation and release phases, provide direction and validate Marketo professional services work, determine proper scope of releases, ensure Marketing vision is translated in the tool correctly, support change management team documentation and communications, support CoE setup (roles and responsibilities needed and data governance needs) and support documentation creations (completeness and accuracy). Participate in the SWAT team and present recommendations to the Council.2. As the primary Marketo support contact, report platform incidents and resolve them. Lead platform enhancements such as new features and functionality. Responsible for onboarding new resources.3. Identify training opportunities and support training delivery, as needed. Support documentation efforts and sharing learnings with Admins, IT and Performance teams.4. Identify process improvement opportunities and propose how to act on them as well as identify issues and make recommendations on prioritization based on business and/or user impact5. Operates independently; has in-depth knowledge of business unit / function.6. As subject area expert, provides comprehensive, in-depth consulting and leadership to team and partners at a high technical level.7. Carries out activities that are large in scope, cross-functional and technically difficult.8. Role is balanced between high level operational execution and development, and execution of strategic direction of business function activities.9. Strategic in developing, implementing and administering programs within functional areas.A College or University degree and/or relevant proven work experience with Marketo API’s, data flows and integrity, integration configuration, testing, best practices and advanced program logic required. Marketo certification is required and previous experience owning similar types of programs. Excellent oral and written communication skills are necessary to articulate how Marketo supports the client's marketing vision and support Marketo training programs.In-depth Functional / Industry Knowledge is requiredAnalytical, strategic and organized with project management skills Highly flexible and adaptable to changeTechnical skills/systems knowledge (e.g. Peoplesoft) along with staying atop of new advances in marketing technology Understand the  marketing vision and have the ability to articulate how the vision is being supported by Marketo.